Video production used to be a really time-consuming and complicated process. From pre-production steps like idea generation and script writing to actual video recording to post-production editing, each of these tasks required a lot of time, effort, and budget.
Out of these steps, the post-production stage usually consumes the most of your time. You have to review the raw video, cut unnecessary or unclear parts, add music and special effects, and enhance it to create a neat copy.
But in today’s content-hungry world, the demand for high-quality video content is more than ever, and you cannot afford to lose time. This is where AI-assisted video editing comes to your rescue.
AI has revolutionized every step of the video production process. But probably its biggest effect is the significant reduction in production time by offering professional-level video editing without sacrificing video quality.
This blog explores how AI-powered video editing has made video production and creative content creation both quicker and more efficient, so keep on reading till the end.
- Why Traditional Video Editing Doesn’t Work Anymore?
- AI-Assisted Video Editing: A Quick and Efficient Way to Produce Quality Videos
- Automated and Smart Rough Cuts
- Generative Filling and Object Removal
- Smart Scene Detection Content Organization
- Smart Color Correction and Grading
- Auto Reframing and Repurposing Videos for Social Media
- Automated Transcription and Subtitling
- AI-Enhanced Audio
Why Traditional Video Editing Doesn’t Work Anymore?
The demand for high-quality videos is growing rapidly. Industries like marketing, education, entertainment, corporate communications, etc are all looking for videos that convey their message in an engaging, fun, and creative way.
Traditional video editing is not able to keep up with increasing expectations and demands, and decreasing timelines and budgets. This is where AI-assisted video editing that uses artificial intelligence to enhance videos without sacrificing quality has helped a lot.
In traditional video editing, you had to do tasks like footage ingestion, content organization, reviewing, cutting, trimming, text or subtitle addition, incorporating effects, audio editing, and color correction manually. Depending on the complexity and length of the video, the whole process used to take several hours to several days.
And not just that, it also led to other common issues like burnouts, bottlenecks, and bloated production costs.
AI-powered video editing has automated repetitive and complex video editing tasks, leaving more time for businesses to focus on creativity and better storytelling, which is exactly what makes it superior to the traditional approach.
AI-Assisted Video Editing: A Quick and Efficient Way to Produce Quality Videos
A digital marketing company or a video production agency that relies on AI-assisted video editing can deliver projects about 40% to 70% faster while also ensuring complete client satisfaction. This high speed translates to shorter turnaround times, better ROI, and quicker feedback loops.
But how can AI-assisted video editing cut down the production time while maintaining high video quality at the same time? This is what this section is all about. So, stay with us until the end.
- Automated and Smart Rough Cuts
AI can quickly analyze long-form content like interviews, vlogs, films, or documentaries and generate rough cuts that contain the most relevant and high-quality clips.
AI-based tools can analyze facial expressions, audio cues, and scripts with much greater speed and accuracy. The smart rough cuts provided by AI allow you to get usable clips from lengthy content without having to stare at the screen for hours.
With AI-assisted editing, the reviewing and cutting down of the videos can be done in a matter of minutes instead of hours or days, which cuts down video production times significantly.
- Generative Filling and Object Removal
AI-assisted editing allows you to remove unwanted objects from the footage with just a few clicks. AI can get rid of redundant subjects from the video and fill the background in a seamless and consistent fashion.
With traditional methods, you had to manually clone and patch each area of the footage, which required plenty of time. Now, editors can simply select the subject they want removed, and AI will analyze the surrounding space to create a consistent-looking replacement.
- Smart Scene Detection Content Organization
Going through hours of unstructured video content is a tiresome task. Looking at the entire footage and organizing it based on specific criteria requires a lot of time and patience.
However, AI-assisted editing can group clips by factors like people, locations, events, etc; which makes content organization much easier. These tools can focus on specific subjects and keep them centered across different frames to enhance the effectiveness of the content.
AI tools can also recommend best shots, identify specific facial expressions, and track subject motions, which allows editors to craft compelling narratives.
- Smart Color Correction and Grading
Color grading and color correction are key post-production processes that create the mood and aesthetics of the video. Unlike traditional color correction and grading that used to take hours, AI-assisted editing tools can analyze the entire footage and suggest adjustments in a matter of a few minutes.
AI-powered tools can match color tones of different clips, use auto balancing to enhance contrast, and modify skin tones to make everything appear coherent. This ensures visual consistency in every frame of the video, thus enhancing its effect without much effort.
- Auto Reframing and Repurposing Videos for Social Media
Video frame and format requirements are different for different social media platforms. For example, the frame size requirements for Instagram are 9:16, YouTube is 16:9, TikTok is 9:16, and LinkedIn is 1:1 or 16:9.
With older editing methods, you had to manually adjust video frames, which required a lot of time.
However, AI tools can reframe the shots atomically, crop and resize videos based on specific social media platforms, and even generate thumbnails from key scenes. AI-assisted editing eliminates the need to manually reframe and export different versions of the video, which saves you a bunch of time.
Some AI tools even suggest where you need to post the video to get maximum engagement, which helps you reach a wider audience.
- Automated Transcription and Subtitling
Manual transcriptions and subtitling are also quite time and energy-intensive tasks. These tasks required the editors to spend long hours in front of the screens, listening closely and adding the text to the video.
AI-assisted editing tools have made this process simple and quick as well. With these tools, you can transcribe and subtitle a 30-minute video in about 5 minutes with high accuracy.
These tools can differentiate between speakers, detect punctuations, and synchronize subtitles automatically, which speeds up the video production process to a great extent.
No matter whether you are creating viral content on Instagram, a corporate presentation video, or a documentary that requires multi-language support, you can use AI-assisted editing to get the subtitling done in no time.
- AI-Enhanced Audio
Audio and video go hand in hand, and every good editor knows that very well. With traditional editing, you had to manually clean up dialogues, remove noise, and re-record the audio if it was not clear.
But with AI tools, this can be done in no time and with minimal effort. You can now use AI voice cloning tools to replace unclear or corrupted audio clips. You can also find AI tools that can create studio-level audios, remove echo, and balance the loudness level of the speech and background music.
AI tools can thus make post-production work much smoother by automatically adjusting and enhancing the audio elements of the video.
Conclusion
The use of AI in video editing has revolutionized the video production processes. AI-assisted video production is quicker, efficient, and more affordable. And the best part is that with the recent AI models, you don’t have to worry about poor video quality or dull or unauthentic visual feel.
Video creators can now focus more on the creative aspects of the process and leave the time-consuming editing tasks to the AI, which can do it in much less time and with more precision.
AI-powered video editing can offload repetitive editing tasks to intelligent systems, giving content creators more room to formulate and tell compelling narratives to create lasting personal and business brands.
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